テレビと家電のリーディングカンパニーであるTCLにとって、ラスベガスで開催されたCES国際家電・テクノロジーショーは、持続可能なソリューション、プレミアムテクノロジー、無限のエンターテインメントオプションに対する同社の取り組みを世界中の顧客にアピールする注目の機会でした。
ピコはデザイン、施工、イベント運営を担当し、TCLの存在感を高め、メッセージを伝えることに貢献しました。
CESに再訪し、TCLが2022年をどのように再形成したかを見たい方はここをクリック: https://www.tcl.com/us/en/ces
全米有色人地位向上協会(NAACP)は、長年にわたり、米国で卓越した公民権団体として活動しています。毎年開催される全米大会では、社会活動家、産業界のリーダー、公務員、一般市民が集まり、全米の黒人社会に前向きな変化をもたらすための経験やアイデアを共有し、解決策を話し合います。
2020年、ピコのインフィニティ・マーケティング・チーム(IMT)は、世界的な新型コロナウィルスの大流行を受けて、大会を初めてオンライン化する上で重要な役割を担いました。このイベントは、2021年のPROアワードで「ベストダイバーシティキャンペーン」の金賞と「ベストバーチャルイベントまたはエクスペリエンス」の銀賞を受賞しました。
2021年、IMTは再びリードプロダクションパートナーとして、第112回NAACPバーチャル全国大会と第43回ACT-SO(アフリカ学術・文化・技術・科学オリンピック)全国大会を、すべての参加者にとってさらに魅力的な体験とすることを任されました。
2021年1月29日、HPのゲームブランドであるOMENは、「OMEN Challenge - The Video Game Show」ライブストリームイベントを開催しました。オンライン体験型のこのイベントは、OMEN Gaming Hubを紹介しながら、ゲームの世界に新しい視点を提供しました。全米のプレイヤーは、最新のOMEN製品で構成された究極のバトルステーションを獲得するために競い合いました。インフィニティ・マーケティング・チームは、このプログラムのバーチャル・イベント・プロダクション・サービスを提供しました。
詳細を見るSpearheaded by OMEN – HP’s gaming brand – and the leading tech company Intel, the first-ever virtual livestream tournament of a skateboarding video game, Tony Hawk’s Pro Skater 1+2, was hosted at PAX Online in September 2020. PAX Online is a nine-day online event with non-stop streams of gaming and esports actions running 24 hours a day.
詳細を見るSpearheaded by OMEN – HP’s gaming brand – and contemporary fashion and streetwear platform HYPEBEAST, the first-ever OMEN Underground was a virtual livestream event which showcased the growing influence of gaming in contemporary culture.
詳細を見るThe words ‘This is for you, Hong Kong’ beckoned guests to the launch of the new Mercedes-Benz EQS at the Peak Galleria in November 2021. Pico was entrusted to provide a wide range of expertise for the event, including design and build, event management, show planning and production, and talent and manpower management services.
詳細はこちらFor its six-month duration, local and international visitors at Expo 2020 Dubai found their directions and transportation information using signage delivered by Pico. Found across the Expo site and rendered in both Arabic and English, the signage was the product of wayfinding packages that included design, management and logistics services.
詳細はこちらBMW’s automotive digital solution leadership gained strength recently with the launch of its Virtual Product Forum through a cloud livestreaming platform. By leveraging the online platform’s digital capabilities, the luxury car brand can showcase its product range to an audience unconstrained by geography, time or pandemic-related restrictions. Pico was appointed to provide visual creativity, on-site construction services and livestreaming coordination services for the project.
詳細はこちらOrganized by Hong Kong Chinese Orchestra, the Hong Kong Academy for Performing Arts and the Centre for Chinese Music Studies, the Chinese University of Hong Kong, the 2nd International Symposium for Chinese Music Conducting returned virtually in May. Aims of the Symposium included encouraging musicians to share visions for the development of Chinese music conducting, promoting a Chinese cultural legacy, and training up-and-coming talent.
詳細はこちらAt the 14th China (Anhui) International Household Appliances and Consumer Electronics Expo’s (‘ACE Expo’) first-ever online exhibition, more than 200 brands showcased their latest technology products across seven themed zones and five pavilions, with the Expo programme also featuring ‘exhibition’, ‘industry forum’ and ‘business meeting’ sessions.
詳細を見るBest Association/Corporate Meeting
Best Stand Design & Build
Saudi Arabian Airlines:
Ex Award Winner: Best Esports/Gaming Experience
Ex Award Winner: Best Pandemic-era Campaign
Gold Finalist: Best Hybrid Event Program
テーマ解釈: 自作パビリオン-カテゴリーC(1,750㎡以下)
展示デザイン。自作パビリオン-カテゴリーB(1,750~2,500㎡)
金賞: ペルー・パビリオン
展示デザイン。自作パビリオン-カテゴリーC(1,750㎡以下)
展示デザイン。 テーマ別地区パビリオン-サステナビリティ(持続可能性)
People’s Choice Awards
Best Elements/Details (Exterior Membrane)
Best Use of Technology (SAWER System)
Best Sustainable Design
‘Certificate of Merit’ in the Media and Communication category
Pico Hong Kong honoured as an ‘EcoPartner’
HSBC Hex-Live
HP Inc. Malaysia’s 2020 Launch and Partner Event – ‘Creators of Tomorrow’
HSBC Hex-Live
Infinity Marketing Team, a Pico Group company, seizes a prestigious spot again
OMEN Challenge: The Video Game Game Show
The 111th NAACP National Convention (virtual)
HSBC Hex-Live
Pico takes their spots on the annual list of the world's top event organizers and agencies
Huawei at GITEX 2020
Rentokil Initial Digital Ecosystem Experience
Certificate of Excellence
‘Happy Company 5 Years+’ Label
The 111th NAACP National Convention
Gold: Best Diversity Campaign
Silver: Best Virtual Event or Experience
OMEN Challenge – The Video Game Game Show
Bronze: Best Gaming or Esports Campaign
Bronze: Best Use of Gamification, Contests and Sweepstakes
Permanent Exhibits Gallery – ‘Through the Lens of Time’ at Singapore Discovery Centre (Interior Design)
Caring Company 2020/2021
10 Years Plus Caring Company Logo
Hong Kong WinterFest
Diamond Award: Everlight Chemical booth at Touch Taiwan 2021
The New Land Rover Defender Media Launch Event
Hong Kong WinterFest
HP Inc. Malaysia’s 2020 Launch and Partner Event – ‘Creators of Tomorrow’
Infinity Marketing Team, a Pico Group company, seizes a prestigious spot
The virtual edition of DBS Asian Insights Conference 2020 activated by Pico Singapore:
Gold
Silver
Bronze
B2B Agency of the Year (Gold)
Event Marketing Agency of the Year (Silver)
Certificate of Excellence
Uber at Uber Elevate Summit 2019
Gold: Best B2B Campaign
HP at Coachella:
Gold: Best Campaign Targeting Millennials
Silver: Best Entertainment Sponsorship or Tie-In
Best Integrated Campaign
HP at The OMEN Gaming Lab:
Silver: Best Brand Awareness Campaign
Potential Partner Award
Infinity Marketing Team, a Pico Group company has won a place again
Attraction signage at Jewel Changi Airport Canopy Park
(Communication discipline, Signage category)
ILLUMA®4 Let Your Talent Shine Affinity Experience
Event Agency of the Year (Gold award)
Event Agency of the Year (Local Hero award)
Best New Brand Debut Honour Award
Hong Kong Tourism Board’s 2019 Greater Bay Area Showcase
'Blue and White – The Glory of the Silk Road’ exhibition
Ex Winner in Best Production of an Event (B-To-B)
Gold in Best Millennial or Gen Z Campaign
Silver in Best Trade Show Activation
Honor 8X Beyond Limits
Adobe @ ITMA 2019 Barcelona
Oerlikon @ ITMA 2019 Barcelona
Mercedes-Benz BAM Festival 2019
Certificate of Merit
Pico-activated Namwon Turbo One Inc. booth
• Best@Show Awards – Most Attractive Booth
Caring Company 2019/2020 10 Years Plus Caring Company Logo
Mother of the Nation Festival 2019 - Favourite Festival award
Certificate of Merit (Media and Communication category)
The Most Influential Exhibition Premium Service Provider of 2019
MVPRO Award
Uber
Gold: Best B2B Campaign
HP
Gold: Best Campaign Targeting Millennials
Bronze: Best Entertainment Sponsorship or Tie-In
Intel
Silver: Best Vehicle-Based Campaign, Best Use of AI/AR/VR
OMEN
Bronze: Best Sports Sponsorship or Tie-In
Innovative Booth Design Excellence Award (36 sqm & below)
Innovative Booth Design Excellence Award (73 sqm & above)
Innovative Pavilion Design Excellence Award
Most Interesting Event Excellence Award (1,001 pax & above)
Best Small Budget Campaign (Bronze Dragon):Lazada's 6th Birthday Surprise
Event Agency of the Year
Children’s Festival at Gardens by the Bay:
Gold: Best Experiential Marketing, Best Use of a Venue, Best Venue Experience
i Light Singapore - Bicentennial Edition:
Silver: Best Consumer Event: Arts & Entertainment, Best Event Production, Best Use of a Venue, Best Use of Social Media
Bronze: Best Immersive Experience, Best Venue Experience
Event Agency of the Year (Gold award)
Event Agency of the Year (Local Hero award)
Caring Company 2018/2019
10 Years Plus Caring Company Logo
Happy Company
Recognition of 30 Years of Excellence
Best ESG Report – Small-Cap (Grand Award)
1st place in the Outstanding Service Award category
Gold
Best Event – Sponsorship Activation
Best Event – Use of Venue
Best Event – Use of Bloggers and Influencers
Silver
Best Event – Social Media
Best Event – Production
Best Event – Venue Experience
B2B Agency of the Year (Bronze award)
Event Agency of the Year (Bronze award)
Alibaba’s stand activated by TBA Creative Network
Best Trade Show/Exhibition/Conference (Bronze)
Pico’s Saudi Arabian Airlines activation
Pico’s Dubai’s Department of Tourism and Commerce Marketing activation
2017/2018 Caring Company
10 Years Plus Caring Company Logo
Best Campaign – Original Content (Bronze)
Pico’s Alibaba activation was on the list
Best event agency category
1. Special Award for Industry Recognition
2. The Event Management Company Award for Excellence (Finalist)
3. Best Booth Design (73 sq. m. and above)
4. Best Event (201 pax and above)
The Outstanding Service category (3rd place)
Websites-Events (Silver award)
Best Event – PR/Guerrilla Marketing Stunt (Gold award)
Best Event – Government Sector (Silver award)
Best Event – Exhibition (Silver award)
Best Event – Arts & Culture/Entertainment (Bronze award)
Best Event – Targeted Community (Bronze award)
The Singapore Pavilion received Silver award (Theme Development for pavilions under 400 sq. m.)
The France Pavilion received Bronze award (Theme Development for pavilions larger than 700 sq. m.)
Best Marketing Website
Editor’s Choice – France Pavilion
Best Presentation – Israel Pavilion
Best Small Pavilion (Honorable Mention) – Singapore Pavilion
Elements & Details (Honorable Mention) – Pakistan Pavilion
Thea Awards for Outstanding Achievement
Best Integrated Experiential and Engagement Marketing Agency in 2017
Best Country Pavilion Award (Regional)
Event Marketing Agency of the Year (Gold award)
Local Hero award
Event Agency Awards – Best Conference Event (Bronze award)
B2B Agency of the Year (Silver award)
Event Agency of the Year (Bronze award)
Happy Company
Manpower Developer 2017-2019
Certificate of Merit
10 Years Plus Caring Company Logo
Excellence in Event Marketing (Sliver award)
Event Agency of the Year 2016
Best Event - Community Service (Gold award)
Best Event - Government Sector (Gold award)
Best Event - Immersive Experience (Gold award)
Best Event - Use of Venue (Gold award)
Best Booth in Pavilion Design Award
Ranked 1st in terms of annual revenue forecast
Platinum A’ Design Award for the 2015-2016 period (Architecture, Building and Structure Design category)
Best Use of Digital (Gold award)
Public Sector Campaign of the Year (Bronze award)
Campaign of the Year award
B2B Agency of the Year (Bronze award)
Best Project Manager award
Best Design Project award for INTELEC 2015
Best Quality Delivery Project award for Intersolar Europe 2015
Distinction in Website Development
Distinction in Online Video Marketing
2015/2016 Caring Company
5 Years Plus Caring Company Logo
Ranked 2nd in the Asia Pacific’s Best Business Event Agency category