With its unique combination of spirited performance and distinctive style, the new QX50 is an experience that is not easily forgotten. That’s why INFINITI chose to introduce its latest SUV to China by taking it directly to its potential owners, inviting them to get up close and personal with the car and the brand during a four-month roadshow that took it to major cities across the country.
Pico was entrusted by INFINITI to provide turnkey event management services for 12 stops of the roadshow.